MONTEREY, Calif., August 28, 2026 — WeatherTech Raceway Laguna Seca announced today that Mission Foods, the world’s leading brand for tortillas and wraps, has been named the title sponsor of the Mission Grand Prix of Monterey, the championship finale for the NTT INDYCAR SERIES, taking place Labor Day weekend, September 4–6, at the legendary Monterey road course.
Already a familiar name throughout the world, Mission Foods continues to grow its presence in racing through partnerships across multiple premier racing series, including Arrow McLaren in the NTT INDYCAR SERIES. Mission Foods also serves as the title sponsor of the WeatherTech Raceway Laguna Seca Start/Finish Bridge. The title sponsorship of the Mission Grand Prix of Monterey marks another significant milestone in the company’s commitment to connecting with passionate race fans through unforgettable experiences.
“Mission Foods has become an outstanding partner throughout motorsports, and we’re thrilled to welcome them as title sponsor of the Mission Grand Prix of Monterey,” said Mel Harder, president and general manager of WeatherTech Raceway Laguna Seca. “Our championship weekend has become one of the premier events on the INDYCAR calendar, and Mission Foods shares our passion for bringing fans closer to the action. Their enthusiasm for racing and commitment to engaging consumers makes this a natural partnership.”
Mission Foods embraces racing as an extension of its energetic, family-focused brand. “Mission Foods is thrilled to be a part of INDYCAR Championship Weekend,” said Juan Gonzalez, Mission Foods chief executive officer. “Racing brings people together just like our products do, and we’re proud to help create memorable moments for fans at WeatherTech Raceway Laguna Seca. We can’t wait to celebrate an incredible season finale with the INDYCAR community.”
Fans throughout Northern California can expect to see Mission Foods bringing the excitement of the championship weekend to grocery stores through regional retail promotions and eye-catching in-store displays leading up to the event.
The Mission Grand Prix of Monterey serves as the dramatic conclusion to the 2026 NTT INDYCAR SERIES season, where the series champion will be crowned on one of North America’s most iconic road courses. With championship implications, the legendary Corkscrew and a full weekend of on- and off-track entertainment, Labor Day weekend promises to deliver one of the most exciting sporting events of the year on California’s Central Coast.
In addition to world-class racing, fans can enjoy driver appearances, interactive displays, family-friendly activities, premium hospitality experiences and a festive atmosphere throughout the race weekend.
Tickets for the Mission Grand Prix of Monterey are on sale now at WeatherTechRaceway.com.
About Mission Foods
MISSION®, owned by GRUMA, S.A.B. de C.V., is the world’s leading brand for tortillas and wraps. MISSION® is also globally renowned for flatbreads, dips, salsas and Mexican food products. With a presence in over 112 countries, MISSION® products are suited to the lifestyles and local tastes of each country. With innovation and customer needs in mind, MISSION® focuses on the highest quality, authentic flavors and providing healthy options that families and friends can enjoy together. For more information, visit MissionFoods.com.
About WeatherTech Raceway Laguna Seca
WeatherTech Raceway Laguna Seca is a world-renowned motorsport facility located in Monterey, California, operated and managed by Friends of Laguna Seca, a 501(c)(3) nonprofit. Nestled among scenic hills, it has a rich history of hosting premier racing events, making it a favorite destination for motorsport enthusiasts from around the world. The 2.238-mile raceway features 11 challenging turns and approximately 180 feet of elevation change, including the world-famous Corkscrew, providing a thrilling experience for both drivers and fans. Friends of Laguna Seca is committed to delivering top-tier racing and entertainment experiences year after year. Find out how you can get involved at FriendsOfLagunaSeca.org.
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