WeatherTech Raceway Laguna Seca and the Petersen Automotive Museum Announce Partnership

Monterey, CA (March 11, 2026) - The Petersen Automotive Museum and WeatherTech Raceway Laguna Seca announced a new partnership that brings together two well known institutions in the automotive and motorsports industries.

The Petersen Automotive Museum is widely recognized as one of the leading automotive museums in the world. WeatherTech Raceway Laguna Seca has hosted major racing events on its Monterey road course since 1957. The two organizations will work together to support their shared goals of preserving automotive history, engaging the public, and creating meaningful experiences for enthusiasts and supporters.

The museum will partner with the raceway on select events, including the Rolex Monterey Motorsports Reunion and the NTT INDYCAR SERIES season finale. The collaboration will help expand event reach and impact. The museum will also host member events and provide cars for display. Laguna Seca will also appear in museum organized rallies, tours, and special events.

“While our exhibits and displays are among the best in the world, there is nothing like seeing cars in their element on the road and track,” said Terry L. Karges, Executive Director of the Petersen Automotive Museum. “Working with Laguna Seca is the ideal way to bring our museum to life and engage with the automotive community in a new way.”

WeatherTech Raceway Laguna Seca will serve as an official destination and partner for the museum. The raceway will host museum vehicles and collaborative events. It will also provide VIP access, exclusive experiences, and special opportunities for museum members. The organizations also plan to collaborate on co-branded merchandise.

“This partnership builds experiences that connect automotive history with performance,” said Mel Harder, President and General Manager of WeatherTech Raceway Laguna Seca. “We look forward to working with the Petersen team as we continue our work to restore and revitalize this historic facility.”

For more information about the Petersen Automotive Museum, visit petersen.org. For more information about WeatherTech Raceway Laguna Seca and upcoming events, visit weathertechraceway.com.

About Petersen Automotive Museum
The Petersen Automotive Museum Foundation is a nonprofit 501(c)(3) charity. The museum is located at 6060 Wilshire Blvd. at Fairfax in Los Angeles, CA 90036. Admission prices are $21 for general admission adults, $19 for seniors ages 62 and older, $13 for youth ages 12 to 17, and $12 for children ages 4 to 11. Active military with ID, personal care attendants, and children under age four receive free admission. Museum hours are 10 a.m. to 6 p.m. daily. For information call 323-930-CARS or visit www.petersen.org.

About WeatherTech Raceway Laguna Seca
WeatherTech Raceway Laguna Seca is a motorsport facility in Monterey, California operated by Friends of Laguna Seca, a 501(c)(3) nonprofit. The raceway sits among the hills above Monterey and has hosted major racing events for decades. The 2.238 mile circuit features 11 turns and about 180 feet of elevation change, including the Corkscrew. Friends of Laguna Seca works to deliver racing and entertainment experiences for fans and participants each year. Learn more at FriendsOfLagunaSeca.org.